Meet Crystal: Professional massage therapist, part-time dance teacher, master esthetician, electrologist, owner of Pink Essence Beauty Lounge, and certified lady boss. Her fun pink and teal branding caught our attention and we loved how she’s been weaving Brandabl posts in with her own unique content. And…upon speaking with Crystal, we learned that she’s even cooler than we knew.
Crystal opened her private suite at Sola Salons just four years ago. Prior to branching out on her own, she worked as a Certified Massage Therapist in metropolitan Virginia for over 15 years. In 2019, she graduated from the Aveda Institute with a focus on esthetics. Then, in 2020, she earned her Electrology certification for permanent hair removal and in 2021, she completed her Master Esthetics License. Crystal is an impressive go-getter and a woman of many talents. We asked how she manages to do it all, and what tips she could provide to other entrepreneurs on the same path:
I would tell people to partner with companies that provide the tools that can help them get their foot in the door. Everything I’m doing is out of my pocket. I don’t have loans or investors. So I have to find the most cost effective way to advertise. If you’re doing everything yourself, ask other entrepreneurs what tools they use to make lives easier.
Brandabl is user-friendly. It’s a very simple interface. You want to edit the photo? You want to edit the text? It’s easy. Sometimes I don’t have time to write hashtags and quirky quotes so when I saw your company—that actually does everything automatically—I was so happy.
I’m doing a lot of branding and story building. I’m trying to freshen up my Instagram and my website. I want to get my name out there and show people that I am fun, I am engaging, and that they will have a great time at my suite…it was a struggle before Brandabl…I really appreciate you guys. Thank you for creating a platform for us entrepreneurs so we don’t have to pull our hair out.